article is from https://medium.com/the-future-market/cooking-jazz-not-classical-490eb9b77d8#.pjxql3r17
The Future of Food depends on our society’s ability and will to cook. Doing so rewards us in the short term with nourishment, and in the long term leads to us becoming a more informed and engaged food public.
If we as a society want to advocate for a certain type of food system, we can’t get there by ceding the knowledge gained through cooking to the packaged food companies and chefs who we’ve outsourced our diets to. To engage with the food system at large, we need to cook.
There are few things in life that we consume that we can also create with relative ease. We consume music, but how many of us are songwriters? We consume apps, but how many of us can code? The learning curve for assembling a home cooked meal is comparatively low, yet the rewards of knowledge over time are incredibly high.
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